September 2008
3 posts
Simple Design Flaws
Went to Safeway today, and for the first time in almost a year found that the little POS terminal’s “Please swipe card” message was in reference to the loyalty card, not the payment card. All they need to do to vastly improve the user experience is insert the word “Safeway” between “Please” and “swipe” and no one would wonder. The devil is...
Sep 29th
WatchWatch
Richard Branson is one of the most fascinating business people. TED Talks are an almost endless source of inspiration and insight.
Sep 26th
OPEN Forum by American Express OPEN ยป Blog Archive... →
This is a really interesting interview on why we make the decisions we do.
Sep 26th